Healthcare Commercial Excellence & Sales Force Effectiveness Optimization.  

PromoPlanner4 is an outstanding Pharma Sales Force Effectiveness (SFE) and Commercial Excellence tool. Fully serviced or in-house license.

Sales Force Sizing, Field Force Resource Allocation, Call Plan Optimization for all your Customers and Teams based on 20 years of experience.

Mix your marketing channels by Customer Type at the same time. Define Your Commercial Excellence Strategy. Increase your ROI and Maximize Profitability long term.

Finally, share your results with your team in implement a customer-centric strategy.

Powerful software, reliable process, and visual results. PromoPlanner4 produces Commercial Insights easier, faster, and more robust than ever.

Imagine what impact YOU will have delivering great results to your organization in 2020 and beyond!

What is PromoPlanner4™

A state-of-the-art
Profit Response Planning Platform

designed for
global, regional, and local use

for Pharma
Commercial Excellence & Sales Force Effectiveness (SFE)
to integrate Business Financial Strategy
with Operational Promotional Planning.


How does the PP work?

Like a charm

Customer Concentration

Very High

What Bus. questions does PP4 answer?

How to make money and influence people

Sales & Profit Response

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Customer Segmentation

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What does a project look like? Work-Flow.

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Promotional ROI

Promotional ROI body

Customer Targeting

Customer Targeting text

Getting a Mandate

Getting a Mandate text


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What Bus. questions does PP4 answer?

What Bus. questions does PP4 answer? body

Customer Landscape

Customer Landscape body

With PromoPlanner4™ you can...

     See the money value of each of your Customers

     Define the Best Field Force Size

     Design an excellent Call Plan

     Improve your Marketing Mix

     Integrate traditional Sales and Digital Media

     Optimize by Customer, Product, Sales Team, and Marketing Channel

     See the impact of alternative plans

     Adapt to your Customer Landscape (including Retail and Non-Prescribers)

     Maximise your products’ lifecycle

     Produce consistent, repeatable and comparable results

     Become an even better decision maker

     And share your insights with your colleagues

Download Output Report Example

What Business Questions does PromoPlanner answer?

What do our Clients say why they use PromoPlanner?

     The biggest impact on sales profitability is coming from the FF deployment, not from the size of the FTEs.

     Sales Force and Marketing will misalign inevitably over time.

     Precondition for other initiatives (e.g. in-call quality toothless if delivered for wrong customers with wrong brands).

     Easier to implement and less costly than most other Initiatives = “No-Brainer”.

     Fast Response required when Management decision to address urgent needs (ex. OP reduced targets)

     No other solution available capable of keeping up both pace and quality.

     Best-In-Class Solution.

     Outstanding Performance Track Record. Reliable + timely for many years straight.

     Saves internal workload due to robust design, lean process, and experience in data collection.

     Proactive Evolution of the tool constantly responding to latest challenges.

     Methodology suitable for varying market conditions.

References. Experience. Evolution.





Promotional Investment Optimized
The PromoPlanner™ has been in business for 20 years. Used in 92 countries. For several thousand projects.
Optimized Billions of Dollars of Pharmaceutical Sales Force and Marketing Investment around the world.

PromoPlanner™ Clients

Our customers are in Commercial Excellence, Sales Force Effectiveness (SFE), Commercial Insights,
Business Intelligence & Analytics, Customer Engagement, Business Excellence,
Global Sales & Marketing, Commercial Operations, Multi-Channel Excellence.

Full Service Projects

Yes, we do offer full service projects facilitated by our Senoir Project Directors. Benefit from 20 years of experience, and countless successful projects delivered around the world.

PromoPlanner4™ Data Collection Files (Excel)

     Contains detailed description of inputs required
     Offers in-built data validation and checkpoints
     Can easily be shared with colleagues
     Can automatically be imported into PromoPlanner™
Operational Data Customer Landscape

Contact Us

Please get in touch with us for your software license and license key. Whether you have a question about the model, process, features, pricing, or anything else, we are ready to respond to all your inquiries.

Direct Contact

Your Data under Your Control

PromoPlanner4™ is a local installation, not a cloud-based system. That means, you decide where to save your data files on your computer or network. PromoPlanner4™ only requires internet access during the installation download, and verification of the license key. Afterwards, it can fully operate offline.

In which markets has the PromoPlanner been implemented successfully?

Algeria, Argentina, Australia, Austria, Belarus, Belgium, Botswana, Brazil, Bulgaria, Canada, Caribbean Islands, Chile, China, Colombia, Costa Rica, Czechia, Denmark, Ecuador, Egypt, Estonia, Finland, France, Germany, Ghana, Hong Kong, Hungary, India, Indonesia, Ireland, Italy, Ivory Coast, Japan, Jordan, Kazakhstan, Kenya, Kuwait, Latvia, Lebanon, Lithuania, Luxembourg, Macedonia, Malaysia, Mexico, Myanmar, Netherlands, Norway, Pakistan, Peru, Philippines, Portugal, Qatar, Romania, Russia, Saudi Arabia, Senegal, Serbia, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Sweden, Switzerland, Syria, Taiwan, Thailand, Turkey, UK, Ukraine, United Arab Emirates, USA, Venezuela, Vietnam.

That’s a lot. And most of them have been served multiple times. Did you find your market(s)?
Our experience is YOUR advantage!

Planning Board quick Walkthrough